Why and How To Build Your Website with WordPress

WordPress is one of the most popular blogging tools available, yet many people don’t know is that it is a powerful Content Management System (CMS) that can be used for more than just blogging. With WordPress you can build a blog, a website, or both. It will rank higher on Google than a non-WP site and you won’t be held hostage by your webmaster.

A Historically Under-utilized Business vendor Net Ingenuity produces effective, findable websites and uses the Web and social media in ways that compel others to work with our clients. Content is clarified, organized and presented eloquently, with the right words, appropriate style and proper grammar. We design custom themes for WordPress and provide WordPress coaching.


Watch a FREE Detailed Demonstration of a Custom WordPress Installation

This  free demo of how to create an effective website using WordPress was made on March 28, 2012 by Karen Kreps as part of R.I.S.E. 2012 Conference at the North Village Library.

How to:

  • Install WordPress via SimpleScripts (and describe how to install Wordpress manually)
  • Create pages
  • Create subpages
  • Write posts
  • Arrange your blog posts in categories
  • Manage comments in WordPress
  • Find or create a WordPress theme
  • Change the theme of your WordPress site
  • Install WordPress plugins
  • Protect WordPress from spam
  • Optimize WordPress for search engines – SEO

And how to make the content on your website compelling.

Watch an Earlier Recorded Talk and WordPress Demo of a site for a home remodeler.

Watch an online presentation from a meeting of the Austin Adobe User Group, where Karen Kreps, president and main muse of Net Ingenuity, presented: “Why and How To Build Your Website with WordPress: Learn to take control of your own website.”

These are the slides she used to introduce the topic, before performing an installation of WordPress and configuring the site.

Some fifty people came to the North Village Branch of the Austin Public Library on May 11, 2010 for the presentation, and others watched online via Adobe Connect.

Use this link to watch an abridged version of this presentation (~85 mins).




If you find this recording useful, please post a comment about it here and share it with your friends.

Ebook Creation for ipads, iphones, Kindle and Other Portable Devices

Creating ebooks with InDesign CS6, a Presentation at Austin Adobe User Group

Watch a recording of “Producing EPubs with Adobe Indesign.”

Ebooks now outsell print books. With InDesign CS6 it is easy to produce outstanding quality .epub and .mobi files for distribution over ipads, iphones, Kindle and other portable devices. Karen Kreps and Pam Knight demonstrated to the Austin Adobe Users Group the importance of proper formatting of an InDesign book for exporting to these formats. They also discussed the process of bringing a book to market.

Pam Knight, publisher for Plain View Press (1976) and founder of Isis Interactive (1993), is a producer and content developer who has used Adobe products for many years.

Karen Kreps of Net Ingenuity is a long-time member of the Austin Adobe Users Group, an online content developer since 1987 who uses WordPress and Adobe products and is  proud to now be working with Plain View Press.

2012 Accessible Internet Rally – Net Ingenuity’s Team EZXS_ibility Wins Regional Award

Accessible Websites

OpenAIR award for EZXS_ibility work on HaShem's House.

Net Ingenuity competed in the 2012 AIR Rally (www.knowbility.org/v/open-air). Our team, “EZXS-ibility,” WON Third Place–in the ADVANCED category, which means we’ll be moving on to compete in the International AIR competition. Awards will be announced at SXSW Interactive Festival, on March 11. The Accessibility Internet Rally is a web design competition that increases awareness of the tools and techniques that make the Internet accessible to everyone – including people with disabilities.

Our site for the competition, hashemhouse.knowbility.org, is built in WordPress. Since the site for the competition was frozen from development after the competition closed, it is hidden from users with “maintenance mode.” A mirror site was built to provide a live Web presence for the synagogue. See HashemsHouse.org.  To test the accessibility of the site, two teammates and I (each in in our own home offices around Austin) tested our site with a woman who has been blind since birth. Without buying premium software, we got her to remotely share her screen with us (one on one via Skype and then one to many with FreeScreenSharing.com) and we watched as she listened to a voice reader explore our site at speeds faster than we could comprehend. She translated what she heard and we noted when she could find all the content and when she had difficulty navigating controls for video, audio and forms. None of us had ever done anything like that and we surprised ourselves with how well it went and how much we learned.

There’s exciting news in the field of making websites fully accessible to people with disabilities. At the October Austin WP Meetup, we heard,

WAI-ARIA, the Accessible Rich Internet Applications Suite, defines a way to make Web content and Web applications more accessible to people with disabilities. It especially helps with dynamic content and advanced user interface controls developed with Ajax, HTML, JavaScript, and related technologies.

Learn more on Knowbility, http://stage.knowbility.org/moodle/.

Watch the Latest Trends in WordPress

See the growing number of websites that are using WordPress around the world and how it compares to other Content Management Systems.
Google Trends – Web Search interest – Worldwide, 2004 – present

Teamviewer for Desktop Sharing

To share desktops, I recommend using the free for private use, cross platform app from teamviewer.com.

TeamViewer – the All-In-One Software for Remote Support and Online Meetings

Remote control any computer or Mac over the internet within seconds. I’ll send you an email invitation. When you click on the link provided, Teamviewer will download and install on your computer the software needed to share desktops, control the mouse and keyboard remotely and have an online meeting.

WordPress Dominates the Web

WordPress Stats from Yoast

Why WordPress Outshines all other CMSs

Infographic from Devious Media comparing Content Management Systems

Integral Yoga Magazine – Among Top Six

Integral Yoga Magazine was selected by Yoga Lunch Box as one of the top six Yoga magazines. I, Karen Kreps, serve as its copy editor and webmaster of iymagazine.org as I have for about a decade.

Get Found on Google

Whatever content you create, people should know it exists. Even the most epic content is worthless unless someone finds it, enjoys it, and passes it along to his friends and peers. That’s what great content is all about. Here are 3 good keyword tips, http://contentmarketinginstitute.com/2013/01/google-keyword-tool-tips.

SEO for WordPress

Tonight I attended  a fine presentation on Search Engine Optimization,  Eric Highland’s November 27, 2012 presentation on DIY SEO for the WordPress Austin Meetup group.

Faithful blogger/website owner, don’t stick your masterpiece in the basement. Join us for a course that unpacks and demystifies the SEO jargon that has always given you a headache, and equips you to get your blog “seen” by search engines and the millions around the world who use them daily to find blogs just like yours.

What I liked most was when he said the most important thing you can do is to write well and that he welcomed collaboration with anyone who does so. As the publisher of the Austinot.com, he encoourages guest blogging. This presents a great opportunity for my local clients to establish their expertise and to gain local publicity and valuable in-coming links to their sites. For those of my clients who welcome this opportunity but who don’t feel comfortable writing, Net Ingenuity will ghost blog on their behalf.

Tribute Site for Legendary Photographer John Dominis

A long-time client of mine (sculpturezone.com) asked me to hurriedly create a site for her partner, who is in the hospital in ICU, so he could receive and record well wishes from his friends. It turns out he is a legendary photographer who worked for LIFE, Sports Illustrated and People during their heydays. I have found and linked to many tributes and galleries with his amazing work. And the personal notes from accomplished photo journalists and others that are coming in the guest book are very inspiring.

See johndominis.us

ROI of Social Media

News and Views from The Austin Daily